{"id":8097,"date":"2024-03-18T13:01:27","date_gmt":"2024-03-18T19:01:27","guid":{"rendered":"https:\/\/www.zters.com\/blog\/?p=8097"},"modified":"2025-10-07T00:34:43","modified_gmt":"2025-10-07T00:34:43","slug":"junk-removal-marketing-how-to-get-more-customers","status":"publish","type":"post","link":"https:\/\/www.zters.com\/blog\/junk-removal-marketing-how-to-get-more-customers","title":{"rendered":"Junk Removal Marketing: How to Get More Customers"},"content":{"rendered":"\n<p>There\u2019s no denying \u2014 junk removal is booming. <a href=\"https:\/\/www.ibisworld.com\/united-states\/market-research-reports\/waste-collection-services-industry\/#IndustryStatisticsAndTrends\">Industry trends<\/a> for waste collection services including market size, revenue, and employees are pointed upwards. While it\u2019s a great time to be in the junk removal business, that also means there\u2019s stiff competition.&nbsp;<\/p>\n\n\n\n<p>Every business is looking for ways to differentiate themselves from \u201cthose other guys\u201d. The key? <strong>Effective junk removal marketing.<\/strong> Standing by and waiting won\u2019t get you more junk removal customers. As any successful business can tell you, gaining customers requires a more proactive and diligent approach.&nbsp;<\/p>\n\n\n\n<p>As nationwide <a href=\"https:\/\/www.zters.com\/junk-removal\">junk removal service<\/a> providers, ZTERS has partnered with thousands of vendors. We leverage our own junk removal marketing skill set to bring in more customers for our vendors, but we\u2019re not here to gatekeep some tried and true strategies.&nbsp;<\/p>\n\n\n\n<p>Read on to learn more about how to effectively market your junk removal business. Interested in <a href=\"https:\/\/www.zters.com\/premier-service-provider\">joining our network<\/a>? With just one call, you can join today.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-1-know-your-audience\">1. Know Your Audience<\/h2>\n\n\n\n<p>First and foremost, it&#8217;s essential to identify and understand your target audience. In doing so, you can tailor your marketing messages to resonate with their particular needs. Some <a href=\"https:\/\/zipdo.co\/statistics\/junk-removal-industry\/\">key statistics<\/a> about junk removal customers:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The average customer is between 35-54<\/li>\n\n\n\n<li>Households (as opposed to commercial entities) account for more than half of junk removal jobs<\/li>\n\n\n\n<li>Approximately 29% of people use junk removal services when moving<\/li>\n<\/ul>\n\n\n\n<p>What can you make of all of this? You can create compelling junk removal marketing campaigns based on these facts.&nbsp;<\/p>\n\n\n\n<p>Knowing that the average customer is between 35-54 indicates that many junk removal customers are likely homeowners at the peak of their careers. They may also be parents with busy schedules. With that in mind, the convenience of professional junk removal services is a major draw.<\/p>\n\n\n\n<p>Likewise, you can take advantage of the fact that more than one-fourth of people use junk removal when moving. Noticing an influx of \u201cfor sale\u201d signs in your area? That\u2019s a perfect opportunity to distribute marketing materials.<\/p>\n\n\n\n<p>That leads us into strategy #2\u2026<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-2-consider-common-types-of-junk\">2. Consider Common Types of Junk<\/h2>\n\n\n\n<p>As a junk removal professional, you\u2019re probably very familiar with the sort of junk that\u2019s most frequently discarded. A quick internet search reveals that people are curious about <a href=\"https:\/\/www.zters.com\/blog\/5-things-that-arent-allowed-in-roll-off-dumpsters-and-how-to-dispose-of-them\">how to properly dispose<\/a> of:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Appliances<\/li>\n\n\n\n<li>Furniture<\/li>\n\n\n\n<li>Electronics<\/li>\n\n\n\n<li>Construction Waste<\/li>\n\n\n\n<li>Bicycles and Exercise Equipment<\/li>\n\n\n\n<li>Carpets and Rugs<\/li>\n\n\n\n<li>Glass<\/li>\n\n\n\n<li>Mattresses and Box Springs<\/li>\n\n\n\n<li>Tires<\/li>\n<\/ul>\n\n\n\n<p>Getting more specific with your marketing message is a must and calling out specific items is one way to do that. You\u2019re essentially recognizing a common issue (<em>\u201cI don\u2019t know how to throw away my mattress\u201d<\/em>) and providing a convenient solution (<em>\u201cWe\u2019ll pick it up for you!\u201d<\/em>).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-3-level-up-your-online-junk-removal-marketing-game\">3. Level Up Your Online Junk Removal Marketing Game<\/h2>\n\n\n\n<p>These days, if your business doesn&#8217;t have a strong online presence, you\u2019re really falling behind. You don\u2019t have to be a web development guru, but you should be aware of some do\u2019s and don\u2019ts of online marketing. We won\u2019t dive too deep into that in this post, but there are a couple elements to a successful online presence that you cannot overlook:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Strong SEO<\/strong> \u2014 SEO, or <a href=\"https:\/\/searchengineland.com\/guide\/what-is-seo\">search engine optimization<\/a>, refers to improving the quality of your website so that it is easily discoverable to users. This can involve a combination of technical improvements, content improvements, and more. Good SEO can result in higher rankings on search engine results pages (like Google) for relevant keywords like \u201cjunk removal near me\u201d.<\/li>\n\n\n\n<li><strong>Up-to-date Business Profile<\/strong> \u2014&nbsp;Your <a href=\"https:\/\/www.google.com\/business\/\">Google Business Profile<\/a> is an integral part of how people learn more about your business including where you\u2019re located, your hours of operation, your website, phone number, and more. Be sure that this information is up to date so you\u2019re not misleading potential customers.<\/li>\n<\/ul>\n\n\n\n<p>Of course, social media deserves an honorable mention as do both email and direct mail marketing. Monitor what your competitors are doing. This can help you identify any gaps or areas where you could invest more resources.<\/p>\n\n\n\n<div class=\"wp-block-group is-style-default has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-06918552 wp-block-group-is-layout-constrained\" style=\"background-color:#fa920017;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--70)\">\n<h3 class=\"wp-block-heading has-text-align-center has-x-large-font-size\" id=\"h-need-junk-removal\" style=\"padding-top:0;padding-bottom:var(--wp--preset--spacing--20)\"><strong>Need Junk Removal?<\/strong><\/h3>\n\n\n\n<p class=\"has-text-align-center has-contrast-color has-text-color has-large-font-size\" style=\"margin-right:0;margin-left:0;padding-top:0;padding-right:0;padding-bottom:var(--wp--preset--spacing--20);padding-left:0\">Speak with an account manager for a free quote.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link has-base-background-color has-text-color has-background has-link-color has-text-align-center wp-element-button\" href=\"tel:8882512660\" style=\"border-radius:8px;color:#fa9200\">(888) 251-2660<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-4-increase-your-sustainability\">4. Increase Your Sustainability&nbsp;<\/h2>\n\n\n\n<p>Not only is incorporating eco-friendly practices into your business good for the environment, it also appeals to a lot of people and can set you apart from competitors. Close to <a href=\"https:\/\/theroundup.org\/environmentally-conscious-consumer-statistics\/\">80% of consumers<\/a> consider sustainability to be important. Communicate to potential customers that you recycle\/donate items whenever possible. Though definitely a larger investment, making the switch to more <a href=\"https:\/\/www.zters.com\/blog\/electric-self-driving-trucks-waste-disposal\">fuel-efficient trucks<\/a> can save you money and help get you more customers in the long run.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-5-partner-with-zters\">5. Partner with ZTERS<\/h2>\n\n\n\n<p>ZTERS can help maximize the success of your junk removal business and bring customers directly to you! Consider us your own dedicated junk removal marketing team.<\/p>\n\n\n\n<p>Joining the ZTERS service provider network is an excellent way to <strong>increase your revenue without investing in additional marketing efforts or costly lead generation programs<\/strong>.&nbsp;<\/p>\n\n\n\n<p>Our expert marketing strategies have brought in thousands of requests per month. If you\u2019re looking to scale your business, partnering with ZTERS can help you grow and manage your operations. Here\u2019s what you can expect:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>More business, less quoting<\/li>\n\n\n\n<li>Faster payment<\/li>\n\n\n\n<li>Dedicated support<\/li>\n\n\n\n<li>Better web traffic<\/li>\n<\/ul>\n\n\n\n<p>Call to learn more and <a href=\"https:\/\/www.zters.com\/premier-service-provider\">join the ZTERS Premier Service Provider program<\/a> today!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>There\u2019s no denying \u2014 junk removal is booming. Industry trends for waste collection services including market size, revenue, and employees are pointed upwards. While it\u2019s a great time to be in the junk removal business, that also means there\u2019s stiff competition.&nbsp; Every business is looking for ways to differentiate themselves from \u201cthose other guys\u201d. The [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":8098,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[41],"tags":[56],"class_list":["post-8097","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-how-to","tag-junk-removal"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.7 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Junk Removal Marketing: How to Get More Customers - The Site Savvy Blog<\/title>\n<meta name=\"description\" content=\"Looking to grow your business and get more customers for junk removal? Here are some tried and true junk removal marketing strategies.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.zters.com\/blog\/junk-removal-marketing-how-to-get-more-customers\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Junk Removal Marketing: How to Get More Customers\" \/>\n<meta property=\"og:description\" content=\"Looking to grow your business and get more customers for junk removal? 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